3 ways freelancers and small business owners can use size to their advantage

 In General

Freelancers and small business owners are unlikely to have access to the same range of resources as larger corporations.

While this might seem like a disadvantage, there are many characteristics that make your value proposition just as strong, if not even more potent.

Here are three ways you can use your size to your advantage:

1.      Communications

As a small business or freelance enterprise, you can offer your customers a single point of contact (or, familiar pool of staff) to handle any queries or requests directly.

Communicating directly helps to speed up processes as the message can be actioned immediately, rather than passed through a lengthy communications chain. It also enables customers to build collaborative, trusting relationships with your business.

2.      Timely turnaround

Your size makes your service more responsive; there’s less bureaucracy and your services are unlikely to be booked up as far in advance.

This enables you to prioritise urgent projects for individual customers and dedicate additional resources within a shorter time frame.

3.      Adaptable service

As a smaller, more agile business, your processes and procedures are much more adaptable to individual client needs.

You can use all your specialist expertise and resources to create a bespoke and efficient agreement designed to meet their specific needs.

Being a freelancer or a small business owner doesn’t have to limit your value proposition. By using your size, agility and personal touch to your advantage, you can provide consumers and larger businesses with a unique level of service.

Call on 3 Wise Bears and receive more expert advice for freelancers and small business owners.

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